FROM THE PLANT TO THE CUP
The fruit
The coffee 'path' starts between the Tropic of Cancer and the Tropic of Capricorn, where Coffea Arabica and Coffea Canephora (known as Robusta) grow at altitudes ranging from about 650 to 6,500 feet (200 to 2,000 m).
The two tropical plant species, from the Rubiaceae family (Coffea genus), produce little green berries that, as they ripen, grow to the size of a cherry that can be bright red or dark yellow.
From here, Lavazza embarks on a fascinating and complex path that, for over 100 years, has focused on just one basic objective. This is to guarantee excellent and constant results to consumers around the world who consider the Lavazza brand the symbol of quality.
The fruit
The coffee 'path' starts between the Tropic of Cancer and the Tropic of Capricorn, where Coffea Arabica and Coffea Canephora (known as Robusta) grow at altitudes ranging from about 650 to 6,500 feet (200 to 2,000 m).
The two tropical plant species, from the Rubiaceae family (Coffea genus), produce little green berries that, as they ripen, grow to the size of a cherry that can be bright red or dark yellow.
From here, Lavazza embarks on a fascinating and complex path that, for over 100 years, has focused on just one basic objective. This is to guarantee excellent and constant results to consumers around the world who consider the Lavazza brand the symbol of quality.
United States
