1. No poverty

Lungo Po Antonelli, 115

The aim of Goal 1 is to bring an end to all forms of poverty throughout the world.

An enormous wallet opens up to reveal a plot of land within. From the sunniest part of the land springs forth greenery and a single rose. Inside the rose, a little man clutches a coin.


The clouds themselves depict details representing poverty, such as war and financial oppression. Where shadows fall, the land is barren and the roses wither away. The real story, instead, grows out of the fertile land basking in the light of the sun, and out of good deeds.

TOward 2030 What Are You Doing? is a project conceived by Lavazza and the City of Turin, with the aim of promoting and spreading awareness of the United Nations’ Global Goals through Street Art: 18 artists have given their interpretation of the 17 + 1 Global Goals, bringing art and sustainability together.


Special thanks to the staff and all the students at the Marconi Antonelli school.


Technical Sponsor: Boero Paint


Accommodation: Boston Art Hotel Turin